Cloudflare launches tool to help website owners monetize AI…

Cloudflare launches tool to help website owners monetize AI bot crawler access

Key takeaways:

Cloudflare has launched a new tool that allows website owners to block AI crawlers or charge them using a “pay per crawl” model.
This move aims to help content creators and publishers monetize access to their work as AI bots increasingly collect data without driving traffic back to original sources.
The initiative is backed by major publishers and platforms, including Condé Nast, Associated Press, Reddit, and Pinterest.
Cloudflare’s data shows Google’s crawl-to-referral ratio has worsened (18:1), while OpenAI’s is drastically worse (1,500:1), indicating AI bots are taking content without returning user traffic.
The tool is part of a broader effort to protect online content creators as traditional ad revenue from search traffic declines due to AI-generated summaries and chatbot responses.

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Frontend Developer — UI/UX Enthusiast and building scalable web apps

1 day ago